OfferBackedBuyer Tools
Step 1 · Thinking about buying

Where are towns like the one I love?

Enter a town you like, or the one you’re leaving, and find the places most like it: similar incomes, home prices, commute, age of homes and more. Look nearby, in other states or only where homes cost less.

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Towns most like Johnson Creek, WI 53038

Johnson Creek: median income $96,127, home value $327,400, $184/sq ft, 29-minute commute.

TownSimilarMiles awayMedian incomeHome value$/sq ftWhat’s different
Rockford, MN 55373 95%282$105,556$363,900$190 pricier homes ($37K more)
Franklin, TX 77856 95%936$94,785$318,400$231 Very close on everything we compare
Eden, MD 21822 94%763$84,479$277,700$189 cheaper homes ($50K less)
New Gloucester, ME 04260 93%926$108,797$357,100$257 pricier homes ($30K more)
Vass, NC 28394 93%744$79,643$300,800$185 cheaper homes ($27K less)
Watertown, MN 55388 93%283$99,375$356,900$191 pricier homes ($30K more)
Montrose, MN 55363 92%289$101,989$296,800$171 cheaper homes ($31K less)
Island Lake, IL 60042 92%63$99,917$259,100$205 cheaper homes ($68K less) · larger
De Soto, KS 66018 92%430$105,357$422,500$207 pricier homes ($95K more) · larger
Nottingham, PA 19362 91%699$89,302$359,700$196 pricier homes ($32K more)
Port Deposit, MD 21904 91%701$88,136$333,500$236 Very close on everything we compare
Palmetto, GA 30268 91%696$91,349$305,900$167 larger
Winterville, GA 30683 91%696$88,198$273,600$196 cheaper homes ($54K less) · larger
Pine Island, MN 55963 91%209$112,287$376,900$167 pricier homes ($50K more)
Berwick, ME 03901 90%902$94,771$369,100$261 pricier homes ($42K more) · larger
Levant, ME 04456 90%990$86,071$268,500$207 cheaper homes ($59K less)
Parkesburg, PA 19365 90%698$104,728$339,500$201 larger
Winfield, WV 25213 90%479$100,711$268,600$164 cheaper homes ($59K less) · 5 min shorter commute
Bunker Hill, WV 25413 90%615$100,556$280,100$190 cheaper homes ($47K less) · larger
Ravenel, SC 29470 90%849$86,410$345,000$215 Very close on everything we compare
Lexington, KY 40516 90%417$84,510$264,100$181 cheaper homes ($63K less)
Columbus, MI 48063 90%309$93,844$323,200$181 less walkable
Dundee, MI 48131 90%273$85,747$274,200$164 cheaper homes ($53K less) · larger
Clearwater, MN 55320 90%305$113,973$354,600$188 pricier homes ($27K more)
Belle Plaine, MN 56011 90%270$102,522$345,300$175 larger

Similarity compares income, home value, price per sq ft, population, age, commute, education, walkability, owner share, single-family share and age of homes. Click a town to see its housing market. Set your own criteria with the town finder.

Finding towns like the one you love

Maybe you grew up somewhere you loved and want something like it closer to a new job. Maybe the town you want is out of reach and you’re looking for a cheaper version of it. Or you’re moving across the country and want to know which places will feel familiar. This tool starts from a town you know and finds the places most like it.

How we measure similarity

We compare eleven things for every ZIP code: median household income, median home value, price per square foot from recent sales, population, median age, average commute, the share of adults with a bachelor’s degree, walkability, the share of homes that are owner-occupied, the share that are single-family homes, and the median year homes were built. Income and home values count most, because they shape what a place costs and feels like day to day.

Each trait is put on the same scale, so a $50,000 difference in home value and a five-minute difference in commute can be compared fairly. The result is a similarity score: towns in the 90s are close matches on nearly everything, and scores in the 70s are similar with a few clear differences. For each match we list the biggest differences, like cheaper homes, a longer commute or more single-family homes.

Where to look

  • Anywhere shows the closest matches nationwide.
  • Same state or other states keeps the search where you need it.
  • Within a distance finds alternatives near a town you’re priced out of.
  • At least a distance away finds the same kind of place somewhere new.

Tick “only towns where homes cost less” to find more affordable versions of the place you like.

What it can’t tell you

Numbers can’t capture everything that makes a place feel like home: a walkable downtown, the schools, the views or the people. Use the matches as a short list, then visit. Click any town to see its housing market, including how competitive it is and how fast homes are selling.