Is Rio, WI 53960 a buyer’s or seller’s market?

The Rio housing market right now

In the three months ending August 31, 2026, 13% of homes in Rio, WI 53960 sold above their list price, the typical home went under contract in 39 days and there were 3.6 months of supply. Under four months of supply means sellers have the edge: expect competition for well-priced homes. With only 8 sales, these figures can swing a lot from month to month.

Compared with the same period a year earlier, the share selling over asking fell from 67%, homes sold more slowly (8 days then) and the median sale price rose 16% to $289,875. Overall, Rio is less competitive than a year ago, which gives buyers more room.

Within Columbia County, homes here sell faster than in 90% of the county’s ZIP codes, and sell less often over asking than in 90%.

Nearby, buyers who want less competition could look at Friesland 53935 (0% sold over asking), while Columbus 53925 (48% sold over asking) and Poynette 53955 (44% sold over asking) are even more competitive.