Step 1 · Thinking about buying

Where are towns like the one I love?

Enter a town you like, or the one you’re leaving, and find the places most like it: similar incomes, home prices, commute, age of homes and more. Look nearby, in other states or only where homes cost less.

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Towns most like Rochester, NY 14623

Rochester: median income $65,342, home value $181,300, $201/sq ft, 15-minute commute.

TownSimilarMiles awayMedian incomeHome value$/sq ftWhat’s different
Stevens Point, WI 54481 88%602$59,545$201,000$168 Very close on everything we compare
La Crosse, WI 54601 85%682$61,639$235,100$178 pricier homes ($54K more) · larger · older residents
Fargo, ND 58102 85%972$59,533$242,200$144 pricier homes ($61K more)
Lynchburg, VA 24502 84%403$68,872$228,100$168 pricier homes ($47K more) · larger · older residents
Lawrence, KS 66046 84%960$65,478$233,700$199 pricier homes ($52K more) · 6 min longer commute
Manhattan, KS 66502 84%1,020$54,833$223,100$153 pricier homes ($42K more) · larger
Corpus Christi, TX 78412 84%1,530$61,215$197,500$147 older residents
Lawrence, KS 66044 83%955$55,955$235,000$199 pricier homes ($54K more) · more renters
Iowa City, IA 52240 82%714$52,960$242,300$181 pricier homes ($61K more) · newer homes
Milwaukee, WI 53224 82%524$67,803$211,100$150 pricier homes ($30K more) · 6 min longer commute
Greensboro, NC 27403 81%499$57,917$249,200$186 pricier homes ($68K more) · more single-family homes · older homes
Athens, OH 45701 81%349$53,075$227,400$153 pricier homes ($46K more)
Grand Forks, ND 58203 81%996$60,474$207,100$261 pricier homes ($26K more) · smaller · more walkable
Radford, VA 24141 80%440$62,969$236,400$163 pricier homes ($55K more) · older residents · 5 min longer commute
Tallahassee, FL 32303 80%945$62,275$228,000$178 pricier homes ($47K more) · larger · older residents
Whitewater, WI 53190 80%562$66,069$265,100$222 pricier homes ($84K more) · less walkable
Platteville, WI 53818 80%650$55,567$236,700$157 pricier homes ($55K more) · smaller · less walkable
Mankato, MN 56001 80%820$69,531$276,700$158 pricier homes ($95K more) · larger
Wichita Falls, TX 76308 80%1,292$74,772$213,500$131 pricier homes ($32K more) · older residents
Bowling Green, OH 43402 79%329$52,426$243,100$166 pricier homes ($62K more) · less walkable
Brookings, SD 57006 79%959$66,337$273,900$155 pricier homes ($93K more) · newer homes
Kirksville, MO 63501 79%796$60,729$168,200$114 more single-family homes
Omaha, NE 68106 79%947$69,806$217,800$186 pricier homes ($37K more) · older residents
Vermillion, SD 57069 78%974$53,327$231,200$142 pricier homes ($50K more) · smaller · less walkable
Lincoln, NE 68505 78%986$75,980$232,000$162 pricier homes ($51K more) · older residents · more walkable

Similarity compares income, home value, price per sq ft, population, age, commute, education, walkability, owner share, single-family share and age of homes. Click a town to see its housing market. Set your own criteria with the town finder.

Finding towns like the one you love

Maybe you grew up somewhere you loved and want something like it closer to a new job. Maybe the town you want is out of reach and you’re looking for a cheaper version of it. Or you’re moving across the country and want to know which places will feel familiar. This tool starts from a town you know and finds the places most like it.

How we measure similarity

We compare eleven things for every ZIP code: median household income, median home value, price per square foot from recent sales, population, median age, average commute, the share of adults with a bachelor’s degree, walkability, the share of homes that are owner-occupied, the share that are single-family homes, and the median year homes were built. Income and home values count most, because they shape what a place costs and feels like day to day.

Each trait is put on the same scale, so a $50,000 difference in home value and a five-minute difference in commute can be compared fairly. The result is a similarity score: towns in the 90s are close matches on nearly everything, and scores in the 70s are similar with a few clear differences. For each match we list the biggest differences, like cheaper homes, a longer commute or more single-family homes.

Where to look

  • Anywhere shows the closest matches nationwide.
  • Same state or other states keeps the search where you need it.
  • Within a distance finds alternatives near a town you’re priced out of.
  • At least a distance away finds the same kind of place somewhere new.

Tick “only towns where homes cost less” to find more affordable versions of the place you like.

What it can’t tell you

Numbers can’t capture everything that makes a place feel like home: a walkable downtown, the schools, the views or the people. Use the matches as a short list, then visit. Click any town to see its housing market, including how competitive it is and how fast homes are selling.