Step 1 · Thinking about buying

Where are towns like the one I love?

Enter a town you like, or the one you’re leaving, and find the places most like it: similar incomes, home prices, commute, age of homes and more. Look nearby, in other states or only where homes cost less.

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Towns most like Rock Hill, SC 29730

Rock Hill: median income $68,543, home value $259,700, $196/sq ft, 25-minute commute.

TownSimilarMiles awayMedian incomeHome value$/sq ftWhat’s different
Jacksonville, FL 32244 95%327$62,204$241,700$167 Very close on everything we compare
Panama City, FL 32404 95%422$74,708$273,500$177 Very close on everything we compare
Elizabethtown, KY 42701 95%332$69,619$260,300$157 Very close on everything we compare
Sanford, NC 27330 94%111$61,300$242,700$160 Very close on everything we compare
Raleigh, NC 27610 94%148$67,932$293,000$198 pricier homes ($33K more)
Elizabeth City, NC 27909 94%284$66,732$234,600$188 cheaper homes ($25K less)
Jacksonville, FL 32218 94%311$69,638$288,100$175 pricier homes ($28K more)
Knoxville, TN 37918 94%182$69,752$274,900$211 Very close on everything we compare
Reynoldsburg, OH 43068 94%362$70,477$241,800$181 Very close on everything we compare
Batavia, OH 45103 94%337$79,793$264,200$182 smaller
Belton, MO 64012 94%794$71,814$221,200$178 cheaper homes ($39K less) · smaller
Rogers, AR 72756 94%742$72,230$269,200$212 Very close on everything we compare
Longview, TX 75605 94%807$73,190$252,300$160 smaller
Dover, DE 19904 93%418$66,908$309,400$182 pricier homes ($50K more)
Winston-Salem, NC 27127 93%89$61,926$219,600$164 cheaper homes ($40K less)
Durham, NC 27704 93%143$69,668$311,500$205 pricier homes ($52K more)
Fayetteville, NC 28306 93%118$67,544$232,500$158 cheaper homes ($27K less)
Stockbridge, GA 30281 93%205$71,213$264,700$150 Very close on everything we compare
Savannah, GA 31419 93%202$69,635$257,300$178 Very close on everything we compare
Fort Walton Beach, FL 32547 93%449$70,711$321,300$217 pricier homes ($62K more) · smaller
Sanford, FL 32773 93%425$70,442$287,700$210 pricier homes ($28K more) · smaller
Brandon, FL 33510 93%487$74,245$328,200$216 pricier homes ($69K more) · smaller
Biloxi, MS 39532 93%553$68,710$243,800$161 smaller
Nicholasville, KY 40356 93%285$74,495$268,100$192 Very close on everything we compare
Bossier City, LA 71111 93%747$65,292$276,600$157 Very close on everything we compare

Similarity compares income, home value, price per sq ft, population, age, commute, education, walkability, owner share, single-family share and age of homes. Click a town to see its housing market. Set your own criteria with the town finder.

Finding towns like the one you love

Maybe you grew up somewhere you loved and want something like it closer to a new job. Maybe the town you want is out of reach and you’re looking for a cheaper version of it. Or you’re moving across the country and want to know which places will feel familiar. This tool starts from a town you know and finds the places most like it.

How we measure similarity

We compare eleven things for every ZIP code: median household income, median home value, price per square foot from recent sales, population, median age, average commute, the share of adults with a bachelor’s degree, walkability, the share of homes that are owner-occupied, the share that are single-family homes, and the median year homes were built. Income and home values count most, because they shape what a place costs and feels like day to day.

Each trait is put on the same scale, so a $50,000 difference in home value and a five-minute difference in commute can be compared fairly. The result is a similarity score: towns in the 90s are close matches on nearly everything, and scores in the 70s are similar with a few clear differences. For each match we list the biggest differences, like cheaper homes, a longer commute or more single-family homes.

Where to look

  • Anywhere shows the closest matches nationwide.
  • Same state or other states keeps the search where you need it.
  • Within a distance finds alternatives near a town you’re priced out of.
  • At least a distance away finds the same kind of place somewhere new.

Tick “only towns where homes cost less” to find more affordable versions of the place you like.

What it can’t tell you

Numbers can’t capture everything that makes a place feel like home: a walkable downtown, the schools, the views or the people. Use the matches as a short list, then visit. Click any town to see its housing market, including how competitive it is and how fast homes are selling.