Step 1 · Thinking about buying

Where are towns like the one I love?

Enter a town you like, or the one you’re leaving, and find the places most like it: similar incomes, home prices, commute, age of homes and more. Look nearby, in other states or only where homes cost less.

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Towns most like Bruce, MS 38915

Bruce: median income $44,375, home value $99,300, $89/sq ft, 29-minute commute.

TownSimilarMiles awayMedian incomeHome value$/sq ftWhat’s different
Konawa, OK 74849 97%426$41,053$91,100$96 Very close on everything we compare
Heavener, OK 74937 95%306$41,367$104,300$94 larger
Bismarck, MO 63624 94%268$41,984$90,400$68 Very close on everything we compare
Duffield, VA 24244 93%412$40,423$115,800$116 larger
Saltville, VA 24370 93%472$48,787$104,300$97 larger
Samson, AL 36477 93%277$50,517$115,400$81 Very close on everything we compare
New Matamoras, OH 45767 93%595$42,813$122,000$104 Very close on everything we compare
Lepanto, AR 72354 93%124$48,472$73,300$79 cheaper homes ($26K less)
Marshall, AR 72650 93%229$46,295$93,800$110 Very close on everything we compare
Jonesville, VA 24263 92%396$39,364$114,700$105 larger
Sutton, WV 26601 92%579$50,469$116,600$64 Very close on everything we compare
Cherokee, AL 35616 92%94$48,720$100,500$106 Very close on everything we compare
South Shore, KY 41175 92%483$42,419$101,800$91 larger · 6 min shorter commute
Bloomfield, MO 63825 92%203$52,414$96,600$109 Very close on everything we compare
Mansfield, AR 72944 92%286$46,419$117,400$86 Very close on everything we compare
Plymouth, NC 27962 91%725$41,774$114,500$83 larger
Louisville, GA 30434 91%407$51,323$96,400$81 Very close on everything we compare
Parsons, TN 38363 91%134$43,704$120,900$115 larger
Piedmont, MO 63957 91%231$43,582$118,800$110 larger
Qulin, MO 63961 91%185$39,167$90,200$93 smaller
Palestine, AR 72372 91%111$43,611$90,300— smaller
Hartshorne, OK 74547 91%359$45,521$116,000$108 5 min shorter commute
Boswell, OK 74727 91%372$43,047$98,400$126 smaller
Wewoka, OK 74884 91%421$46,658$88,600$97 larger
Cowen, WV 26206 90%578$44,042$78,400$76 Very close on everything we compare

Similarity compares income, home value, price per sq ft, population, age, commute, education, walkability, owner share, single-family share and age of homes. Click a town to see its housing market. Set your own criteria with the town finder.

Finding towns like the one you love

Maybe you grew up somewhere you loved and want something like it closer to a new job. Maybe the town you want is out of reach and you’re looking for a cheaper version of it. Or you’re moving across the country and want to know which places will feel familiar. This tool starts from a town you know and finds the places most like it.

How we measure similarity

We compare eleven things for every ZIP code: median household income, median home value, price per square foot from recent sales, population, median age, average commute, the share of adults with a bachelor’s degree, walkability, the share of homes that are owner-occupied, the share that are single-family homes, and the median year homes were built. Income and home values count most, because they shape what a place costs and feels like day to day.

Each trait is put on the same scale, so a $50,000 difference in home value and a five-minute difference in commute can be compared fairly. The result is a similarity score: towns in the 90s are close matches on nearly everything, and scores in the 70s are similar with a few clear differences. For each match we list the biggest differences, like cheaper homes, a longer commute or more single-family homes.

Where to look

  • Anywhere shows the closest matches nationwide.
  • Same state or other states keeps the search where you need it.
  • Within a distance finds alternatives near a town you’re priced out of.
  • At least a distance away finds the same kind of place somewhere new.

Tick “only towns where homes cost less” to find more affordable versions of the place you like.

What it can’t tell you

Numbers can’t capture everything that makes a place feel like home: a walkable downtown, the schools, the views or the people. Use the matches as a short list, then visit. Click any town to see its housing market, including how competitive it is and how fast homes are selling.