OfferBackedBuyer Tools
Step 1 · Thinking about buying

Where are towns like the one I love?

Enter a town you like, or the one you’re leaving, and find the places most like it: similar incomes, home prices, commute, age of homes and more. Look nearby, in other states or only where homes cost less.

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Towns most like River Falls, WI 54022

River Falls: median income $96,642, home value $373,100, $203/sq ft, 24-minute commute.

TownSimilarMiles awayMedian incomeHome value$/sq ftWhat’s different
Hanahan, SC 29410 94%1,065$87,984$374,800$250 Very close on everything we compare
Sycamore, IL 60178 94%280$92,913$279,500$197 cheaper homes ($94K less)
Kansas City, MO 64155 94%398$97,471$300,900$189 cheaper homes ($72K less)
Knoxville, TN 37931 93%758$92,150$359,600$208 Very close on everything we compare
Northfield, MN 55057 93%38$92,622$363,600$193 5 min shorter commute
Lees Summit, MO 64086 93%417$102,099$325,600$193 cheaper homes ($48K less)
Ashland, VA 23005 92%925$89,335$402,700$256 pricier homes ($30K more)
Chaska, MN 55318 92%48$112,243$420,400$211 pricier homes ($47K more)
Edwardsville, IL 62025 92%440$100,741$319,600$172 cheaper homes ($54K less)
Canyon, TX 79015 92%840$83,445$280,400$177 cheaper homes ($93K less)
Midland, TX 79705 92%1,022$105,310$351,700$188 larger
Chesapeake, VA 23321 91%1,011$101,568$367,900$209 larger
Jacksonville, FL 32225 91%1,170$90,559$355,300$223 larger · older residents
Lexington, KY 40515 91%636$86,268$340,500$191 cheaper homes ($33K less) · larger
Forest Lake, MN 55025 91%33$98,382$405,000$201 pricier homes ($32K more) · older residents
Morgantown, WV 26508 90%744$90,041$311,500$174 cheaper homes ($62K less) · larger
Tampa, FL 33624 90%1,286$87,760$386,100$252 larger
Delaware, OH 43015 90%579$105,322$342,700$202 cheaper homes ($30K less) · larger
Indianapolis, IN 46256 90%481$93,847$318,200$163 cheaper homes ($55K less)
Clarkston, MI 48346 90%482$101,477$325,400$209 cheaper homes ($48K less) · older residents
Mundelein, IL 60060 90%293$110,335$326,700$233 cheaper homes ($46K less) · larger
Kansas City, MO 64151 90%403$92,876$323,000$166 cheaper homes ($50K less)
Baton Rouge, LA 70810 90%1,005$92,098$365,000$186 larger
Fayetteville, AR 72704 90%612$96,014$331,100$212 cheaper homes ($42K less) · newer homes
Arlington, TX 76012 90%870$88,141$334,600$172 cheaper homes ($39K less) · older residents

Similarity compares income, home value, price per sq ft, population, age, commute, education, walkability, owner share, single-family share and age of homes. Click a town to see its housing market. Set your own criteria with the town finder.

Finding towns like the one you love

Maybe you grew up somewhere you loved and want something like it closer to a new job. Maybe the town you want is out of reach and you’re looking for a cheaper version of it. Or you’re moving across the country and want to know which places will feel familiar. This tool starts from a town you know and finds the places most like it.

How we measure similarity

We compare eleven things for every ZIP code: median household income, median home value, price per square foot from recent sales, population, median age, average commute, the share of adults with a bachelor’s degree, walkability, the share of homes that are owner-occupied, the share that are single-family homes, and the median year homes were built. Income and home values count most, because they shape what a place costs and feels like day to day.

Each trait is put on the same scale, so a $50,000 difference in home value and a five-minute difference in commute can be compared fairly. The result is a similarity score: towns in the 90s are close matches on nearly everything, and scores in the 70s are similar with a few clear differences. For each match we list the biggest differences, like cheaper homes, a longer commute or more single-family homes.

Where to look

  • Anywhere shows the closest matches nationwide.
  • Same state or other states keeps the search where you need it.
  • Within a distance finds alternatives near a town you’re priced out of.
  • At least a distance away finds the same kind of place somewhere new.

Tick “only towns where homes cost less” to find more affordable versions of the place you like.

What it can’t tell you

Numbers can’t capture everything that makes a place feel like home: a walkable downtown, the schools, the views or the people. Use the matches as a short list, then visit. Click any town to see its housing market, including how competitive it is and how fast homes are selling.