OfferBackedBuyer Tools
Step 1 · Thinking about buying

Where are towns like the one I love?

Enter a town you like, or the one you’re leaving, and find the places most like it: similar incomes, home prices, commute, age of homes and more. Look nearby, in other states or only where homes cost less.

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Towns most like Plano, TX 75023

Plano: median income $109,660, home value $416,500, $208/sq ft, 28-minute commute.

TownSimilarMiles awayMedian incomeHome value$/sq ftWhat’s different
Matthews, NC 28105 94%927$108,190$430,800$234 Very close on everything we compare
Canton, MI 48187 92%966$120,321$364,200$196 cheaper homes ($52K less)
Roswell, GA 30076 91%718$118,170$489,700$231 pricier homes ($73K more) · more apartments and townhomes
Colorado Springs, CO 80920 91%606$113,036$518,400$205 pricier homes ($102K more) · 6 min shorter commute
Oviedo, FL 32765 90%969$102,167$447,900$246 pricier homes ($31K more)
Batavia, IL 60510 90%763$121,622$392,200$237 smaller · more homeowners
Broomfield, CO 80020 90%662$117,243$601,800$262 pricier homes ($185K more)
Smyrna, GA 30082 89%705$120,372$438,700$200 smaller
Fishers, IN 46038 89%762$106,886$333,200$170 cheaper homes ($83K less) · newer homes
Gurnee, IL 60031 89%802$111,034$335,100$199 cheaper homes ($81K less) · more homeowners
Mundelein, IL 60060 89%795$110,335$326,700$233 cheaper homes ($90K less)
Saint Charles, IL 60174 89%766$104,534$362,200$254 cheaper homes ($54K less) · smaller
Spokane, WA 99223 89%1,472$94,279$490,500$213 pricier homes ($74K more) · 5 min shorter commute
Williamsburg, VA 23185 88%1,164$105,431$429,500$220 Very close on everything we compare
Marietta, GA 30066 88%707$116,074$403,200$205 more homeowners
Winter Springs, FL 32708 88%964$93,628$385,700$242 cheaper homes ($31K less)
Delaware, OH 43015 88%906$105,322$342,700$202 cheaper homes ($74K less)
Hilliard, OH 43026 88%894$111,440$347,900$212 cheaper homes ($69K less)
Dayton, OH 45458 88%832$110,150$362,700$175 cheaper homes ($54K less)
Osseo, MN 55369 88%852$112,144$376,400$205 cheaper homes ($40K less)
Lees Summit, MO 64081 88%425$102,119$356,500$178 cheaper homes ($60K less) · smaller
Marlton, NJ 08053 87%1,297$118,670$397,600$259 more apartments and townhomes
Canonsburg, PA 15317 87%1,043$108,044$354,500$198 cheaper homes ($62K less) · more homeowners
Richmond, VA 23235 87%1,122$96,083$356,000$221 cheaper homes ($61K less) · older residents
Cary, NC 27511 87%1,039$107,860$456,000$286 pricier homes ($40K more)

Similarity compares income, home value, price per sq ft, population, age, commute, education, walkability, owner share, single-family share and age of homes. Click a town to see its housing market. Set your own criteria with the town finder.

Finding towns like the one you love

Maybe you grew up somewhere you loved and want something like it closer to a new job. Maybe the town you want is out of reach and you’re looking for a cheaper version of it. Or you’re moving across the country and want to know which places will feel familiar. This tool starts from a town you know and finds the places most like it.

How we measure similarity

We compare eleven things for every ZIP code: median household income, median home value, price per square foot from recent sales, population, median age, average commute, the share of adults with a bachelor’s degree, walkability, the share of homes that are owner-occupied, the share that are single-family homes, and the median year homes were built. Income and home values count most, because they shape what a place costs and feels like day to day.

Each trait is put on the same scale, so a $50,000 difference in home value and a five-minute difference in commute can be compared fairly. The result is a similarity score: towns in the 90s are close matches on nearly everything, and scores in the 70s are similar with a few clear differences. For each match we list the biggest differences, like cheaper homes, a longer commute or more single-family homes.

Where to look

  • Anywhere shows the closest matches nationwide.
  • Same state or other states keeps the search where you need it.
  • Within a distance finds alternatives near a town you’re priced out of.
  • At least a distance away finds the same kind of place somewhere new.

Tick “only towns where homes cost less” to find more affordable versions of the place you like.

What it can’t tell you

Numbers can’t capture everything that makes a place feel like home: a walkable downtown, the schools, the views or the people. Use the matches as a short list, then visit. Click any town to see its housing market, including how competitive it is and how fast homes are selling.