OfferBackedBuyer Tools
Step 1 · Thinking about buying

Where are towns like the one I love?

Enter a town you like, or the one you’re leaving, and find the places most like it: similar incomes, home prices, commute, age of homes and more. Look nearby, in other states or only where homes cost less.

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Towns most like Williamsburg, KY 40769

Williamsburg: median income $43,878, home value $105,500, $116/sq ft, 24-minute commute.

TownSimilarMiles awayMedian incomeHome value$/sq ftWhat’s different
Forest, MS 39074 95%429$46,030$107,200$109 Very close on everything we compare
Pembroke, NC 28372 93%312$36,552$99,000$130 Very close on everything we compare
Lumberton, NC 28358 90%323$48,467$110,400$121 larger · older residents
Red Springs, NC 28377 89%309$37,326$98,300$102 smaller
La Grange, NC 28551 89%370$49,092$131,100$157 pricier homes ($26K more) · older residents
Florence, SC 29506 88%307$40,311$123,300$148 older residents
Mccomb, MS 39648 88%526$42,737$105,300$92 older residents
Dillon, SC 29536 87%312$46,120$90,300$98 older residents
Nacogdoches, TX 75964 87%697$56,762$130,900$120 pricier homes ($25K more)
Zapata, TX 78076 87%1,116$39,239$100,000$80 Very close on everything we compare
Murfreesboro, NC 27855 86%391$42,938$99,600$112 smaller
Laurinburg, NC 28352 86%296$43,728$118,600$109 older residents
Latta, SC 29565 86%312$44,871$72,600$99 cheaper homes ($33K less) · smaller
Lyons, GA 30436 86%333$55,827$107,700$123 smaller · older residents
Moultrie, GA 31788 86%392$47,325$132,300$152 pricier homes ($27K more) · smaller · older residents
Columbia, LA 71418 86%556$40,785$91,500$121 smaller
Nacogdoches, TX 75961 86%692$41,495$141,200— pricier homes ($36K more) · 5 min shorter commute
Tuba City, AZ 86045 86%1,504$50,844$68,200— cheaper homes ($37K less) · smaller
Johnsonville, SC 29555 85%331$43,011$151,000$125 pricier homes ($46K more) · smaller
Swainsboro, GA 30401 85%306$53,071$94,600$119 older residents
Reidsville, GA 30453 85%343$42,013$117,800$85 smaller · older residents · 5 min longer commute
Jesup, GA 31545 85%378$48,302$160,000$142 pricier homes ($55K more)
Monticello, AR 71655 85%483$43,346$138,300$97 pricier homes ($33K more) · older residents
Weslaco, TX 78596 85%1,093$58,411$104,000$139 larger
Dudley, NC 28333 84%356$50,188$97,100$153 smaller

Similarity compares income, home value, price per sq ft, population, age, commute, education, walkability, owner share, single-family share and age of homes. Click a town to see its housing market. Set your own criteria with the town finder.

Finding towns like the one you love

Maybe you grew up somewhere you loved and want something like it closer to a new job. Maybe the town you want is out of reach and you’re looking for a cheaper version of it. Or you’re moving across the country and want to know which places will feel familiar. This tool starts from a town you know and finds the places most like it.

How we measure similarity

We compare eleven things for every ZIP code: median household income, median home value, price per square foot from recent sales, population, median age, average commute, the share of adults with a bachelor’s degree, walkability, the share of homes that are owner-occupied, the share that are single-family homes, and the median year homes were built. Income and home values count most, because they shape what a place costs and feels like day to day.

Each trait is put on the same scale, so a $50,000 difference in home value and a five-minute difference in commute can be compared fairly. The result is a similarity score: towns in the 90s are close matches on nearly everything, and scores in the 70s are similar with a few clear differences. For each match we list the biggest differences, like cheaper homes, a longer commute or more single-family homes.

Where to look

  • Anywhere shows the closest matches nationwide.
  • Same state or other states keeps the search where you need it.
  • Within a distance finds alternatives near a town you’re priced out of.
  • At least a distance away finds the same kind of place somewhere new.

Tick “only towns where homes cost less” to find more affordable versions of the place you like.

What it can’t tell you

Numbers can’t capture everything that makes a place feel like home: a walkable downtown, the schools, the views or the people. Use the matches as a short list, then visit. Click any town to see its housing market, including how competitive it is and how fast homes are selling.