OfferBackedBuyer Tools
Step 1 · Thinking about buying

Where are towns like the one I love?

Enter a town you like, or the one you’re leaving, and find the places most like it: similar incomes, home prices, commute, age of homes and more. Look nearby, in other states or only where homes cost less.

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Towns most like Rockland, WI 54653

Rockland: median income $72,596, home value $264,200, $240/sq ft, 28-minute commute.

TownSimilarMiles awayMedian incomeHome value$/sq ftWhat’s different
Lawtons, NY 14091 95%611$82,833$236,200— cheaper homes ($28K less)
Cornish, ME 04020 94%1,001$69,038$274,200$201 Very close on everything we compare
Ovalo, TX 79541 94%944$71,032$271,400$219 Very close on everything we compare
Chilhowee, MO 64733 93%396$77,083$218,100$259 cheaper homes ($46K less)
Aspers, PA 17304 92%753$84,885$248,000$216 larger
Sugar Valley, GA 30746 92%719$81,696$238,000$175 cheaper homes ($26K less)
Clarksville, MI 48815 92%294$85,962$244,200$213 larger
Baxter, IA 50028 92%183$72,022$206,300$203 cheaper homes ($58K less)
Evansville, MN 56326 92%275$85,625$244,300$231 older residents
Archie, MO 64725 92%414$84,722$232,100$180 cheaper homes ($32K less) · larger
Pingree, ID 83262 92%1,086$59,900$334,100$221 pricier homes ($70K more)
Menan, ID 83434 92%1,047$82,731$277,400$192 Very close on everything we compare
Jefferson, ME 04348 91%1,060$78,929$286,300$226 larger
Ironton, MN 56455 91%232$73,214$222,600$163 cheaper homes ($42K less)
Mazon, IL 60444 91%225$87,614$219,000$188 cheaper homes ($45K less)
Volant, PA 16156 90%577$69,054$221,400— cheaper homes ($43K less) · larger
Atglen, PA 19310 90%814$82,371$315,700$231 pricier homes ($52K more) · larger
Prospect, VA 23960 90%792$63,533$219,100$210 cheaper homes ($45K less) · larger
Pleasantville, OH 43148 90%516$72,072$242,000$202 Very close on everything we compare
Rushville, OH 43150 90%522$75,284$271,500$264 larger · 7 min longer commute
Conklin, MI 49403 90%259$85,000$279,600$207 larger
Fairfield, MT 59436 90%1,044$80,652$324,100$220 pricier homes ($60K more) · larger
Morrisville, MO 65710 90%464$77,865$231,000— cheaper homes ($33K less)
Edgerton, KS 66021 90%413$88,125$242,300$219 larger
Meriden, KS 66512 90%403$79,008$214,100$187 cheaper homes ($50K less) · larger

Similarity compares income, home value, price per sq ft, population, age, commute, education, walkability, owner share, single-family share and age of homes. Click a town to see its housing market. Set your own criteria with the town finder.

Finding towns like the one you love

Maybe you grew up somewhere you loved and want something like it closer to a new job. Maybe the town you want is out of reach and you’re looking for a cheaper version of it. Or you’re moving across the country and want to know which places will feel familiar. This tool starts from a town you know and finds the places most like it.

How we measure similarity

We compare eleven things for every ZIP code: median household income, median home value, price per square foot from recent sales, population, median age, average commute, the share of adults with a bachelor’s degree, walkability, the share of homes that are owner-occupied, the share that are single-family homes, and the median year homes were built. Income and home values count most, because they shape what a place costs and feels like day to day.

Each trait is put on the same scale, so a $50,000 difference in home value and a five-minute difference in commute can be compared fairly. The result is a similarity score: towns in the 90s are close matches on nearly everything, and scores in the 70s are similar with a few clear differences. For each match we list the biggest differences, like cheaper homes, a longer commute or more single-family homes.

Where to look

  • Anywhere shows the closest matches nationwide.
  • Same state or other states keeps the search where you need it.
  • Within a distance finds alternatives near a town you’re priced out of.
  • At least a distance away finds the same kind of place somewhere new.

Tick “only towns where homes cost less” to find more affordable versions of the place you like.

What it can’t tell you

Numbers can’t capture everything that makes a place feel like home: a walkable downtown, the schools, the views or the people. Use the matches as a short list, then visit. Click any town to see its housing market, including how competitive it is and how fast homes are selling.