Step 1 · Thinking about buying

Where are towns like the one I love?

Enter a town you like, or the one you’re leaving, and find the places most like it: similar incomes, home prices, commute, age of homes and more. Look nearby, in other states or only where homes cost less.

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Towns most like Winona, MN 55987

Winona: median income $61,624, home value $221,800, $157/sq ft, 15-minute commute.

TownSimilarMiles awayMedian incomeHome value$/sq ftWhat’s different
Bloomsburg, PA 17815 95%803$67,510$222,900$160 Very close on everything we compare
Stevens Point, WI 54481 94%111$59,545$201,000$168 Very close on everything we compare
Appleton, WI 54911 94%165$67,001$216,100$174 Very close on everything we compare
Bismarck, ND 58501 94%480$68,755$279,700$161 pricier homes ($58K more)
Waterloo, IA 50701 93%112$61,475$183,800$128 cheaper homes ($38K less)
Dubuque, IA 52001 93%117$61,643$178,000$136 cheaper homes ($44K less)
Eau Claire, WI 54703 93%56$71,518$243,700$178 Very close on everything we compare
Hays, KS 67601 93%532$61,417$227,300$133 Very close on everything we compare
High Point, NC 27262 92%831$65,006$236,500$155 Very close on everything we compare
Green Bay, WI 54304 92%184$63,865$220,600$192 Very close on everything we compare
Aberdeen, SD 57401 92%347$68,835$226,200$223 Very close on everything we compare
Great Falls, MT 59405 92%969$59,449$250,100$194 pricier homes ($28K more)
Pocatello, ID 83201 92%1,040$66,357$287,200$179 pricier homes ($65K more)
Pocatello, ID 83204 92%1,041$57,146$263,500$168 pricier homes ($42K more) · smaller
Findlay, OH 45840 91%459$68,083$213,000$165 larger
Cape Girardeau, MO 63701 91%477$66,654$219,800$135 newer homes
Waterville, ME 04901 90%1,089$57,403$204,700$181 Very close on everything we compare
Wausau, WI 54403 90%124$69,030$192,600$149 cheaper homes ($29K less)
Norfolk, NE 68701 90%320$62,633$214,500$137 Very close on everything we compare
Hastings, NE 68901 90%416$66,585$190,100$109 cheaper homes ($32K less)
Tyler, TX 75701 90%832$66,401$213,700$142 more single-family homes
Plattsburgh, NY 12901 89%900$60,942$189,400$166 cheaper homes ($32K less)
Cortland, NY 13045 89%785$69,961$167,500$155 cheaper homes ($54K less)
Fredonia, NY 14063 89%632$57,937$183,500$146 cheaper homes ($38K less) · smaller
Muncie, IN 47304 89%416$63,215$172,200$133 cheaper homes ($50K less)

Similarity compares income, home value, price per sq ft, population, age, commute, education, walkability, owner share, single-family share and age of homes. Click a town to see its housing market. Set your own criteria with the town finder.

Finding towns like the one you love

Maybe you grew up somewhere you loved and want something like it closer to a new job. Maybe the town you want is out of reach and you’re looking for a cheaper version of it. Or you’re moving across the country and want to know which places will feel familiar. This tool starts from a town you know and finds the places most like it.

How we measure similarity

We compare eleven things for every ZIP code: median household income, median home value, price per square foot from recent sales, population, median age, average commute, the share of adults with a bachelor’s degree, walkability, the share of homes that are owner-occupied, the share that are single-family homes, and the median year homes were built. Income and home values count most, because they shape what a place costs and feels like day to day.

Each trait is put on the same scale, so a $50,000 difference in home value and a five-minute difference in commute can be compared fairly. The result is a similarity score: towns in the 90s are close matches on nearly everything, and scores in the 70s are similar with a few clear differences. For each match we list the biggest differences, like cheaper homes, a longer commute or more single-family homes.

Where to look

  • Anywhere shows the closest matches nationwide.
  • Same state or other states keeps the search where you need it.
  • Within a distance finds alternatives near a town you’re priced out of.
  • At least a distance away finds the same kind of place somewhere new.

Tick “only towns where homes cost less” to find more affordable versions of the place you like.

What it can’t tell you

Numbers can’t capture everything that makes a place feel like home: a walkable downtown, the schools, the views or the people. Use the matches as a short list, then visit. Click any town to see its housing market, including how competitive it is and how fast homes are selling.