Step 1 · Thinking about buying

Where are towns like the one I love?

Enter a town you like, or the one you’re leaving, and find the places most like it: similar incomes, home prices, commute, age of homes and more. Look nearby, in other states or only where homes cost less.

Reset

Towns most like Brainerd, MN 56401

Brainerd: median income $73,128, home value $261,600, $192/sq ft, 22-minute commute.

TownSimilarMiles awayMedian incomeHome value$/sq ftWhat’s different
Wilmington, OH 45177 97%704$74,051$226,300$183 cheaper homes ($35K less)
Gainesville, TX 76240 97%892$71,502$227,100$180 cheaper homes ($35K less)
Waynesboro, VA 22980 96%962$63,943$268,100$198 Very close on everything we compare
Newton, NC 28658 96%996$72,042$214,000$176 cheaper homes ($48K less)
Ocala, FL 34480 96%1,357$77,557$282,700$184 Very close on everything we compare
Clinton, TN 37716 96%875$64,915$244,000$210 Very close on everything we compare
Maryville, TN 37804 96%901$79,025$272,500$215 Very close on everything we compare
Bardstown, KY 40004 96%737$66,578$242,200$189 Very close on everything we compare
Angola, IN 46703 96%555$74,569$231,300$173 cheaper homes ($30K less) · smaller
New Bern, NC 28560 95%1,181$65,411$216,900$171 cheaper homes ($45K less)
Piedmont, SC 29673 95%1,007$71,444$253,800$157 Very close on everything we compare
Pensacola, FL 32526 95%1,156$75,098$251,300$173 Very close on everything we compare
Cookeville, TN 38506 95%833$70,279$288,100$193 pricier homes ($27K more)
Lebanon, IN 46052 95%581$68,930$221,900$178 cheaper homes ($40K less)
Columbia City, IN 46725 95%560$79,526$228,900$173 cheaper homes ($33K less)
Kaukauna, WI 54130 95%317$89,131$260,600$196 Very close on everything we compare
Chippewa Falls, WI 54729 95%163$75,809$283,500$188 Very close on everything we compare
Richmond, VA 23237 94%1,052$79,606$277,100$196 Very close on everything we compare
Perry, GA 31069 94%1,106$74,501$227,300$156 cheaper homes ($34K less)
Tullahoma, TN 37388 94%864$59,537$249,900$193 Very close on everything we compare
Lenoir City, TN 37771 94%889$66,938$279,600$214 smaller
Shelbyville, KY 40065 94%721$77,869$280,500$175 Very close on everything we compare
London, OH 43140 94%697$83,644$242,900$185 Very close on everything we compare
Franklin, OH 45005 94%683$75,399$218,600$182 cheaper homes ($43K less)
Greenfield, IN 46140 94%616$83,056$233,500$156 cheaper homes ($28K less)

Similarity compares income, home value, price per sq ft, population, age, commute, education, walkability, owner share, single-family share and age of homes. Click a town to see its housing market. Set your own criteria with the town finder.

Finding towns like the one you love

Maybe you grew up somewhere you loved and want something like it closer to a new job. Maybe the town you want is out of reach and you’re looking for a cheaper version of it. Or you’re moving across the country and want to know which places will feel familiar. This tool starts from a town you know and finds the places most like it.

How we measure similarity

We compare eleven things for every ZIP code: median household income, median home value, price per square foot from recent sales, population, median age, average commute, the share of adults with a bachelor’s degree, walkability, the share of homes that are owner-occupied, the share that are single-family homes, and the median year homes were built. Income and home values count most, because they shape what a place costs and feels like day to day.

Each trait is put on the same scale, so a $50,000 difference in home value and a five-minute difference in commute can be compared fairly. The result is a similarity score: towns in the 90s are close matches on nearly everything, and scores in the 70s are similar with a few clear differences. For each match we list the biggest differences, like cheaper homes, a longer commute or more single-family homes.

Where to look

  • Anywhere shows the closest matches nationwide.
  • Same state or other states keeps the search where you need it.
  • Within a distance finds alternatives near a town you’re priced out of.
  • At least a distance away finds the same kind of place somewhere new.

Tick “only towns where homes cost less” to find more affordable versions of the place you like.

What it can’t tell you

Numbers can’t capture everything that makes a place feel like home: a walkable downtown, the schools, the views or the people. Use the matches as a short list, then visit. Click any town to see its housing market, including how competitive it is and how fast homes are selling.