OfferBackedBuyer Tools
Step 1 · Thinking about buying

Where are towns like the one I love?

Enter a town you like, or the one you’re leaving, and find the places most like it: similar incomes, home prices, commute, age of homes and more. Look nearby, in other states or only where homes cost less.

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Towns most like Hilton Head Island, SC 29928

Hilton Head Island: median income $97,576, home value $797,700, $489/sq ft, 17-minute commute.

TownSimilarMiles awayMedian incomeHome value$/sq ftWhat’s different
Naples, FL 34108 88%414$119,212$1,022,000$589 pricier homes ($224K more)
Naples, FL 34103 85%418$116,875$950,900$627 pricier homes ($153K more)
Marco Island, FL 34145 83%434$101,523$896,300$557 pricier homes ($99K more) · 6 min longer commute
Sanibel, FL 33957 82%403$108,644$957,300$572 pricier homes ($160K more) · smaller · more single-family homes
Miramar Beach, FL 32550 81%352$101,250$741,600$458 cheaper homes ($56K less) · smaller · 6 min longer commute
Boca Raton, FL 33487 81%400$96,066$632,100$439 cheaper homes ($166K less) · younger residents
Jupiter, FL 33477 80%365$104,992$670,800$541 cheaper homes ($127K less) · older residents · 9 min longer commute
Atlantic Beach, NC 28512 79%290$91,488$565,400$456 cheaper homes ($232K less) · smaller · 5 min longer commute
Naples, FL 34110 79%411$97,564$579,700$366 cheaper homes ($218K less) · larger · 5 min longer commute
Rehoboth Beach, DE 19971 78%554$102,146$608,800$339 cheaper homes ($189K less) · 6 min longer commute · more single-family homes
Saint Simons Island, GA 31522 77%74$108,632$571,100$344 cheaper homes ($227K less) · more single-family homes
Saint Augustine, FL 32080 76%167$92,531$535,800$339 cheaper homes ($262K less) · 6 min longer commute
Naples, FL 34105 75%417$92,214$594,000$277 cheaper homes ($204K less) · more renters
North Palm Beach, FL 33408 73%371$92,216$611,400$406 cheaper homes ($186K less) · more walkable
Walnut Creek, CA 94595 73%2,351$100,552$860,600$501 pricier homes ($63K more) · older residents · 11 min longer commute
Gulf Breeze, FL 32561 71%398$115,799$616,000$491 cheaper homes ($182K less) · smaller · younger residents
Melbourne Beach, FL 32951 71%287$98,420$567,300$354 cheaper homes ($230K less) · 10 min longer commute · more single-family homes
Saint Petersburg, FL 33715 70%332$102,782$622,900$354 cheaper homes ($175K less) · smaller · 10 min longer commute
Rancho Mirage, CA 92270 70%2,060$107,364$807,200$380 9 min longer commute · more single-family homes · more walkable
Carolina Beach, NC 28428 69%210$93,241$572,700$417 cheaper homes ($225K less) · smaller · younger residents
Scottsdale, AZ 85258 69%1,803$114,111$846,000$462 pricier homes ($48K more) · larger · younger residents
Boca Raton, FL 33496 68%400$114,885$708,300$473 cheaper homes ($89K less) · larger · younger residents
Bonita Springs, FL 34134 68%406$130,719$705,500$387 higher income ($33K more) · cheaper homes ($92K less) · older residents
Clearwater Beach, FL 33767 67%316$117,425$757,800$544 cheaper homes ($40K less) · smaller · more apartments and townhomes
Naples, FL 34109 67%413$92,259$667,700$344 cheaper homes ($130K less) · larger · younger residents

Similarity compares income, home value, price per sq ft, population, age, commute, education, walkability, owner share, single-family share and age of homes. Click a town to see its housing market. Set your own criteria with the town finder.

Finding towns like the one you love

Maybe you grew up somewhere you loved and want something like it closer to a new job. Maybe the town you want is out of reach and you’re looking for a cheaper version of it. Or you’re moving across the country and want to know which places will feel familiar. This tool starts from a town you know and finds the places most like it.

How we measure similarity

We compare eleven things for every ZIP code: median household income, median home value, price per square foot from recent sales, population, median age, average commute, the share of adults with a bachelor’s degree, walkability, the share of homes that are owner-occupied, the share that are single-family homes, and the median year homes were built. Income and home values count most, because they shape what a place costs and feels like day to day.

Each trait is put on the same scale, so a $50,000 difference in home value and a five-minute difference in commute can be compared fairly. The result is a similarity score: towns in the 90s are close matches on nearly everything, and scores in the 70s are similar with a few clear differences. For each match we list the biggest differences, like cheaper homes, a longer commute or more single-family homes.

Where to look

  • Anywhere shows the closest matches nationwide.
  • Same state or other states keeps the search where you need it.
  • Within a distance finds alternatives near a town you’re priced out of.
  • At least a distance away finds the same kind of place somewhere new.

Tick “only towns where homes cost less” to find more affordable versions of the place you like.

What it can’t tell you

Numbers can’t capture everything that makes a place feel like home: a walkable downtown, the schools, the views or the people. Use the matches as a short list, then visit. Click any town to see its housing market, including how competitive it is and how fast homes are selling.